Journal Benchmarking

A new analytics service from C&E that will help inform your evidence-based journal strategy

Learn More

Journal Benchmarking

A new analytics service from C&E that will help inform your evidence-based journal strategy

Learn More
Clarke & Esposito is a management consulting firm focused on strategic issues related to professional and academic publishing and information services.

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Perspectives

  • At the heart of all successful organizations is a well-planned and executed marketing strategy. While successful marketing strategies incorporate some tried-and-true practices and marketing disciplines, increasingly, they rely on understanding and harnessing marketing technology.

  • The last few years have been a period of rapid market consolidation in scholarly publishing. In addition to publishers acquiring smaller publishers, we are seeing an ongoing decline in the number of the independent society publishers as more and more continue to sign on with larger publishing partners.

All Perspectives